Florianópolis, often referred to as Floripa, is the capital of Santa Catarina state in Southern Brazil. This vibrant city is set on the island of Santa Catarina, connected to the mainland by two bridges, the most notable being the Hercílio Luz Bridge, a suspension bridge emblematic of the city. With over 40 beaches offering diverse landscapes, the island is renowned for its coastal beauty and surf culture. Its population of over 500,000 swells dramatically during the summer, as both Brazilian and international tourists come to enjoy the unique blend of urban life and beach paradise.  We stayed in a small pousada, Pousada Mares do Santinho, near to Praia do Santinho with easy access to the beach, but challenging to get to by public transport.

We found the Pousada on Trip Adviser, and have to say that it was a great find.  The manager of the Pousada was a very keen surfer, who made us feel relaxed and very welcome.  It was a fantastic escape from the world in that the clientele was predominately Latin American, and we were the first Brits staying there for a long while.  In all a completely fantastic find with very few fellow European tourists was great introduction to a different side of South America away from the monied tourists and the gringo trail.

Geography & Climate
Florianópolis is located on the island of Santa Catarina, characterised by rolling hills, vast sand dunes, and lagoons, such as the iconic Lagoa da Conceição. The island is a natural wonder, with its dynamic and varied landscapes creating a stunning backdrop to the city. Florianópolis enjoys a subtropical climate, with summer temperatures reaching 30°C (86°F) and winter temperatures rarely dipping below 15°C (59°F). This makes it a year-round destination, though it is especially popular in the summer when its beaches come alive with activity.

History & Economy
Florianópolis was primarily settled by the Portuguese, who left a lasting influence on its culture and architecture. However, in the 20th century, the city became a favoured destination for European and Argentine visitors, especially during the summer holidays. Argentinians, in particular, have made a significant cultural impact, bringing their traditions and lifestyle, such as the consumption of mate, to the island’s vibrant beach life. Economically, the city thrives on tourism, with its natural attractions, surf culture, and festivals drawing visitors from across the globe.

Principal Sites
Beaches and Surf Culture: Florianópolis is home to some of the most famous beaches in Brazil, such as Praia Mole and Joaquina Beach, which attract surfers from around the world. Praia Mole, in particular, is known for its vibrant, alternative atmosphere, while Joaquina Beach hosts international surf competitions. For a quieter experience, Praia do Santinho is perfect for those seeking a more laid-back, yet equally beautiful, beach experience.

However, the experience here is not just about the surfing; it’s also about the people. Florianópolis’ beachgoers are known for their confidence, showing off tanned bodies in the skimpiest swimwear imaginable. It’s a place where tattoos are on full display—often elaborate and artistic, they seem to be as much a part of the island’s culture as the sun and the sand. Whether sitting at a beachside bar, sipping a caipirinha, or strolling along the water’s edge, you’ll notice a strong emphasis on personal expression through tattoos and body art.

Cultural Fusion: The influence of both Portuguese and Argentine settlers is felt throughout the island. One charming example is the sight of Argentine families at the beach, bringing along their mate sets in creative contraptions.

Praia do Ingleses – Festivals and Local Life: Beyond the beaches, Florianópolis has a rich tradition of religious festivals, which we witnessed firsthand during a Sunday procession at Praia dos Ingleses. Statues of the Virgin Mary and other saints were paraded down to the beach and placed in boats while fireworks exploded overhead. These Catholic rituals, blending with indigenous customs, are still alive and thriving, reflecting the island’s deep connection to its past. The festival’s procession, colourful and full of music, offered a glimpse into the way religion and daily life blend in this part of Brazil.

Lagoa da Conceição: This lagoon is one of the most iconic natural landmarks on the island. It offers a variety of water sports, such as kayaking and windsurfing, as well as hiking opportunities in the surrounding hills, providing breathtaking views of the lagoon and the Atlantic Ocean.

Environment
Florianópolis is not just about beaches. The island is home to a rich ecosystem, featuring the Atlantic Forest, sand dunes, and lagoons. Nature lovers can explore the island’s hiking trails, which lead to more secluded beaches and viewpoints, offering a sense of tranquillity away from the bustling city. The island’s environmental diversity provides habitats for various species of flora and fauna, and its natural beauty is a major draw for eco-tourism. The trails cater to all levels, rewarding hikers with pristine, deserted beaches where the only sounds are the waves and the wind.

Final Thoughts
Florianópolis offers a perfect blend of Brazil’s natural beauty, vibrant surf culture, and cultural fusion. Whether you’re drawn by the lively beach scene, the tranquillity of nature, or the island’s religious festivals, there is something here for everyone. The laid-back atmosphere and stunning landscapes make it an unforgettable destination in Brazil, where both locals and visitors can experience the best of what the country has to offer.

Date: 02/02/2018 to 07/02/2018